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It's Time You Own It!


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It's Time You Own It!

"Don't be into trends. Don't make fashion own you, but you decide what you are, what you want to express by the way you dress and the way to live." —Gianni Versace

It's Time You Own It!
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Tara Dufour


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You Own It

The key to looking and feeling great isn't about copying celebrities, mimicking other people’s Instagram selfies, or even reproducing fashion trends. It's ALL about staying true to your own personal sense of style. Consider yourself as a blank canvas… for example what kind of art do you like? Modern, Boho, Classic or Contemporary? Your personal style is very similar except you’re not hanging it on your wall but on your body for the world to see. Too much pressure?

I know what you’re thinking, “but what if I don't know what my style is”?

It’s okay. I got this. You can develop your unique style by searching for inspiration, or by creating a mood board, Pinterest anyone? and finally by experimenting with different fashion items and your overall look. It’s a stretch, you’re freaking out already. I’ll slow it down… I’m going to lay out five easy steps to own your personal style.

Expression and Personal Style

Style refers to a person’s particular way of expressing themselves—whether that’s through clothing and accessories, hair style and make-up, or even by how you communicate, your home decor, and the way you create. In the fashion world, “style” is usually shorthand for “personal style,” or the way an individual conveys themselves through aesthetic choices such as the way they put an outfit together.

Style is timeless. So, it’s important to understand someone who is stylish may or may not follow any fashion trends at all, but they always stay true to their own sense of aesthetics.

KEY! Personal style is about developing a sense of self rather than simply absorbing tabloid, or high- or low-end fashion looks.

How To Own Your Personal Style in 5 Steps

Granted, cultivating your personal style isn't something you can do instantaneously. But there are tactics you can use to learn more about the style and clothing that works for you.

1.  Head for your closet… what are you waiting for? Think about the clothes you have that make you happy! The ones you hold near and dear. The ones that make you feel beautiful, powerful, or polished. What are your favorite items in your closet? Then pull these pieces out and think about why they make you so feel good. Now, notice what they all have in common.

2.  Discover inspiration! When looking for fashion inspiration, start with family and friends whose style you admire. Spend time on social media, and observe how friends and celebrities dress, from casual outfits like yoga gear and leggings to work-ready blazers and turtlenecks. STOP… I am not saying copy, mimic or recycle someone else’s style. I’m saying find motivation. Maybe you’ll find a few fashion bloggers whose styles interest you. Get nosey and search through their archives for some favorite outfits. If there is a celebrity or an influencer whose style you like, try to find out who that celeb's stylist is, and look to them for inspiration. Fashion magazines are another great source. Learn about different style types and identify the ones with which you most like.

3.  Create a fashion mood board. Mood boards are a great way to work toward developing your personal style. Once you’ve gathered all your fashion muses, compile the images into a mood board. You can use your phone, Pinterest or an old school paper collage, My Fave! Don’t judge there is something about magazine cut outs, a glue stick and markers that make me swoon. Even if you feel your all over the place, you might notice that a lot of your models are wearing denim jeans, maxi dresses, or even wearing ruffle tops—that's an indicator you’ve got an overarching vibe or mood going. Choose two or three images that embody the overall style that appeals to you and keep those images on your phone so that you can look at them when you’re out shopping. Did I say, “Shopping!” I did because at some point you’ll need to act on your style. Don’t buy an entire wardrobe, just one piece you’ve determined you like to try from your saved images.

4.  Create a static wardrobe. A static wardrobe is a collection of basics that you can mix and match to create effortless looks. These are classic pieces in neutral colors that go with everything: a little black dress, a denim jacket, simple T-shirts, a leather tote. You might already have some of these in your closet: Keep the ones that make you feel great and replace everything else with basics that really work for you. These items may be simple, but they’ll help you show off your unique style by providing a foundation for more exciting pieces.

5.  Experiment with unique style choices. Once you've built your static collection, it's time to add unique pieces to your wardrobe and own it! Go show off your style and personality. This might involve some experimentation, so remember that it's okay if you change your mind. Personal style is all about flexibility and playing with fashion to uncover which clothes make you feel your best. Start with bold accessories or pops of color and then work on mixing and matching prints and textures.

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